#15 How to Leave a Mark on Your Customers
People don’t buy products. They buy brands. Brands that make a difference in their lives. And that’s exactly why Partners + Napier exists… to create ideas that not only give people a reason to try, buy and believe but rather to leave a mark. They believe that leaving a mark on business is their most important purpose, and if they do that right they will also leave a mark on people and culture. This is our focus on today’s “On Purpose” Podcast with my guest, Courtney Cotrupe, CEO of Partners + Napier.
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