Page 17 - Demo

HELLO
We are an independent creative company, based in a former warship factory in Sausalito, California. We solve complex business problems with creativity. We create content that cuts the clutter. We connect brands with their consumers.
Today’s consumer is spoiled for choice, indecisive, lacks loyalty and has no time. Brands, therefore, must be innovative, engaging, useful, entertaining and provocative in culture. In short—they need to be interesting.
We are built around a simple ethos that drives everything we do: “make things interesting.” For us, it’s not just our business philosophy, but a filter for our work, and a beacon of our culture.
To deliver on our ambition, we combine our strategic perspective with creative firepower, media effectiveness, extensive analytics, and a strong helping of courage. In 2018, BSSP was named Small Agency of the Year by Ad Age.
“BSSP has a high level of integrity, and in the ad world, that can be few and far between.”
INTERESTING IDEAS DRIVING RESULTS
We created the Priceline Negotiator, helping drive the company’s share price from $45, when awarded the business, to over $1,800 today. We understand the thrill of the deal, and turned that insight into an iconic, long-running campaign.
We created user-generated content for Converse before YouTube was born. Building on the essence of Converse—Originality—we solicited over 2,000 films from 25 countries, helping drive record sales of their Chuck Taylor shoes globally.
For 12 years, we helped build the MINI Cooper business from a one-model car company into a thriving brand with five distinctive models. We built advocacy with their passionate community, helped dealers generate sales with smart digital tactics, and even repositioned the brand with a much talked about integrated Super Bowl and Olympics effort, Defy Labels.
INTEGRATION + COLLABORATION + SPEED
Creative, strategy, analytics, communications planning, and performance marketing, all under one roof and all working in lockstep to solve big brand challenges. This allows for total collaboration and seamless integration. We like to bring client partners into the process early and often so they can weigh in and contribute. We believe collaboration—across all disciplines and with clients—leads to the most unexpected solutions.
Our content studio, Cleaver, is built for speed. We have the ability to shoot, code, edit, and produce everything from smaller social content to multifaceted projects for our clients. In just the past 90 days, we’ve produced fast-timeline, high-quality projects for our clients Mitsubishi, FootJoy, and 2K Sports.
—Google
“BSSP has been a great collaborative partner to our team. They continually demonstrate they get our brand and have not only generated big platform ideas but think about our business well beyond advertising.”
MAKER CULTURE +
A CHALLENGER SPIRIT
—2K Sports
Our people and our culture continue to be the secret weapons for our success. Adweek named us “Small Agency of the Decade.” Outside magazine named BSSP as one of the “Best Places to Work in America” for five consecutive years based on our active lifestyle. And in 2018, we were named “Small Agency of the Year” by Ad Age, an honor that speaks to our values, work, client outcomes, behaviors, talent, and most importantly, our culture.
PLEASE CONTACT US
If you want to learn how we can help your business, please reach out to Patrick Kiss, our president, at pkiss@bssp.com
or 415.244.3373, or check out www.bssp.com.